ACADEMIC SIGNAL

Translating Academic Finance Research for Institutional Investors

Every Monday, 18,416 hedge fund professionals start their week with Academic Signal

18,416
Subscribers
49%
Open Rate
9,024
Weekly Opens
480K
Annual Impressions

The Challenge: Reaching Institutional Investors

Hedge fund CIOs and portfolio managers are the most difficult audience to reach in B2B marketing

Traditional Channels Don't Work

Cold email

<1% response rate

LinkedIn ads

CIOs aren't active; get ignored

Conference booths

$25-50K for scattered 5-minute conversations

Sales calls

Gatekept by assistants

Display ads

Blocked or ignored

Academic Signal Works

49% open rate

2.3x industry average

Tuesday morning ritual

65% open within 2 hours

9,024 engaged readers

Every single week

92% annual retention

They trust our recommendations

Direct inbox access

To decision-makers

Who Reads Academic Signal

18,416 institutional investment professionals across 3,200+ firms

Job Titles & Roles
Portfolio Managers / CIOs40%
Investment Analysts30%
Heads of Research / Quant15%
Financial Advisors / RIAs10%
Academics / PhD Researchers5%
Firm Types
Hedge Funds38%
Asset Management Firms27%
Family Offices18%
Pension Funds / Endowments12%
Proprietary Trading / Other5%
Geographic Distribution
🇺🇸 United States88%
🇬🇧 🇪🇺 Europe7%
🇸🇬 🇭🇰 Asia3%
🌍 Other2%

What We Deliver Every Tuesday

The Research Brief
3 key insights from recent academic finance papers (Journal of Finance, Review of Financial Studies, etc.) translated into actionable investment implications
Market Implications
How the research applies to current market conditions and portfolio construction
Data & Visualizations
Charts, tables, and data analysis making complex research accessible
Practical Applications
Specific strategies, factor analysis, and portfolio optimization techniques

Average issue: 1,200 words | 4-6 minute read | Mobile-optimized

Sponsorship Packages

Choose a pre-built package or build your own with our calculator below

MOST POPULAR
Featured Partner
$6,500/month

Primary sponsor placement (top of newsletter, 150 words)

Logo + headline + description + CTA button

Guaranteed above-the-fold visibility

Quarterly editorial feature (deep-dive on your research/platform)

Website logo placement for duration of sponsorship

Best For:

Brand awareness + lead generation + thought leadership

Strategic Sponsor
$3,800/month

Secondary placement (mid-newsletter, 100 words)

Logo + description + CTA link

Website logo placement

Best For:

Targeted lead generation at lower investment

Webinar Sponsorship
$8,500/webinar

Co-branded webinar

3 newsletter promotion mentions

Complete lead capture with qualifying questions

30-minute presentation + 15-minute Q&A

Recorded video and clips for promotional use post-event

Best For:

Pipeline generation + product demos + relationship building

BEST VALUE - SAVE 15%
Annual Partnership
$88,000/year

12 months of Featured Partner placement

2 webinar sponsorships (save $17,000)

4 editorial deep-dive features

Exclusive category lock (no competing sponsors)

Best For:

Market dominance + category ownership + long-term brand building

Build Your Custom Package

Mix and match to create the perfect sponsorship for your goals

Newsletter Placements

Editorial Features

Webinars & Events

Content Creation

Add-Ons

Your Custom Package

Select items to see your custom package pricing

Why Sponsors Choose Academic Signal

Impossible-to-Reach Audience

Hedge fund CIOs don't respond to cold emails, rarely attend conferences, and ignore LinkedIn ads. But they read Academic Signal every Monday at 7am. We give you direct inbox access to 9,024 engaged decision-makers weekly.

Editorial Credibility

Our readers trust our judgment. We only feature sponsors who offer genuine value. Your sponsorship isn't just an ad—it's our endorsement. 92% retention means your message is seen repeatedly, building familiarity and trust.

Measurable ROI

Full UTM tracking, detailed click analytics, and lead attribution. Our sponsors see 8-15x ROI within 6 months. We don't sell impressions—we build partnerships that drive real business outcomes.

Who Should Sponsor Academic Signal?

We're selective about partners. Here's who benefits most from our audience:

Financial Data Providers

Bloomberg alternatives, alternative data, research platforms, market data APIs

Example sponsors: Koyfin, Quiver Quantitative, Tegus

Investment Tools & Software

Portfolio analytics, risk management, trading platforms, research tools

Example sponsors: Investment management platforms, analytics software

Institutional Services

Prime brokerage, custody, fund administration, compliance solutions

Example sponsors: Fintech for institutions, service providers

Professional Development

Executive education, certifications, training programs, conferences

Example sponsors: CFA programs, business school exec ed

Wealth Tech

Platforms serving RIAs, family offices, and high-net-worth investors

Example sponsors: Portfolio management software, client reporting

Crypto/Digital Assets

Institutional-grade crypto infrastructure, custody, data, and analytics

Example sponsors: Crypto platforms targeting traditional finance

If your product/service has a contract value of $50K+ and targets institutional investors, we should talk.

Frequently Asked Questions

Ready to Break Through to Hard-to-Reach Institutional Investors?

Let's schedule a 15-minute call to discuss your goals and recommend the best package.

Prefer email? Reach us at sponsors@newslettermafia.com

Want to speak with a current sponsor? We're happy to connect you.